Every small business that makes it through this pandemic is going to have one broad charter: to rebuild. What that looks like for your business may be different from the business down the street, but one tool that deserves consideration for just about every business is outsourcing—whether for the short-term or the long run.


Why outsource  

The pre-pandemic reasons for outsourcing still apply today:


  • Reduce personnel costs
  • Free internal staff to focus on more business-critical tasks
  • Get support from experts experienced with using the latest software and other resources
  • Avoid continuity issues, where staff turnover leaves you struggling to hire and train good employees


As we’ll see, there are also pandemic-specific reasons that outsourcing might make more sense for your business right now.


Pivot in the right direction

We’ve written before about the need for small businesses to pivot in creative ways to survive the pandemic. As the focus turns to rebuilding, you’ll want experts to help you dissect the data related to your new normal. Where are you making money and where are you losing money, and how is that changing over time? Which of your campaigns work, which ones lag, and which ones are worth a little more patience?


Outsourcing to an experienced financial team can help you get the answers you need, right now, to make decisions that will determine the future of your business.


Get back to work faster

One of the most painful parts of the pandemic for many small businesses has been the need to lay off staff members. If you’ve laid off key accounting staff, you might consider outsourcing in the short term—just long enough to get up and running. When your business is back on solid ground, you can bring your staff back at the pace that makes sense for your business.


Find the employees you need 

If you’re looking to hire employees to help you with your rebuilding process and on into the future, consider outsourcing to a firm that can help you find qualified, experienced employees. Time is of the essence, and outsourcing your search and hire process gives you time back in your day to focus on the rest of your to-do list.


Get the support you need

Insero & Co. is a public accounting firm with decades of experience working with businesses and nonprofits of all sizes. Our experts are available to provide consulting, employee search, and other remote services—whatever you need to help you get through these difficult times.


About the Author: Kimberly Gangi

Kim is the head of the Outsource Accounting Services Group with over 25 years of experience in public accounting. Meet Kim >


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